My name is Luke Watson and I am a Junior at the University of Colorado, Boulder. I am a Strategic Communications major with an emphasis in Media Design. I also have a double minor in Leadership and Business with an emphasis in Innovation and Entrepreneurship. 

Outside of my major, I am the Content Creation Manager for my university's advertising club, AdClub. I am also a part of the Buff Brain Gym Club, CU Free Ride, and the National Society for Leadership and Success. Some of my interests include digital design, painting, skiing, identifying upcoming trends in fashion, LGBTQIA+ activism, and mental health awareness. 

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I am especially intrigued by the Advertising and Design industries because it is vital to show consumers a brand's values through creative targeting and placement. Whenever given the chance, I try to analyze out-of-home and media based advertising to see if the company's morals are being properly conveyed and if their strategy is meeting the needs of their audience. 

Through my work in this field, I want to incorporate my love for atypical creativity and maximalism through producing campaigns that grab people's attention and leave them curious, yet wanting more.​